Berry brings the finest roasted coffee to your cup, sourced from the best beans globally. With a vibrant logo and sustainable packaging, They offer a coffee experience that is as rich and deep as the brew itself.
Encased in sustainable packaging and marked with a distinctive logo, each Berry product is a pledge to eco-friendly gourmet coffee experiences.
Scope
- Branding
- Brand Communication
- Brand Identity
- Packaging Designing
Industry
- FMCG
- D2C
- B2B
Challenges
Coffee Market Saturation
Standing out in a highly competitive market with numerous coffee brands.
01
Premium Positioning
Communicating the brand’s commitment to high-quality, globally sourced beans and justifying a premium price point.
02
Sustainability Focus
Aligning with the increasing demand for eco-conscious products.
03
Building Brand Loyalty
Creating a brand experience that fosters a connection with coffee enthusiasts.
04
Solutions: The Factor X Way
A Rich and Deep Brand Identity
The Factor X brewed a captivating brand kit for Berry, highlighting its commitment to the finest roasted coffee and sustainable practices. A vibrant logo, coupled with eco-friendly packaging and compelling messaging, elevates Berry’s brand presence and resonates with discerning coffee lovers.