From brand identity to packaging to interiors — we design with purpose and personality.
Complexity to Clarity Discover Your Brand’s X Factor
2k+ reviews (4.8 of 5)
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by Factor X Design Agency Pvt. Ltd.
What we do
Branding
Your brand should feel like you — bold, clear, and unforgettable.
We help you shape your identity with strategy-led design that makes a lasting impression.
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Brand Strategy & Positioning
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Logo Design + Variations
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Visual Identity Systems
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Brand Guidelines
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Brand Voice & Messaging
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Brand Naming
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Competitor Mapping
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Market Positioning
Packaging Design
First impressions matter, and your packaging is your frontline.
We design packaging that pops on the shelf, connects with buyers, and brings your product to life.
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Concept & Structure Design
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Label & Artwork Design
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Material Suggestions
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Unboxing Experience
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Branding Integration
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Mockups & Visual Testing
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Eco-Friendly Packaging Options
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Compliance & Print Setup
Interior Design
Your space is your brand — from cafes to offices to retail outlets.
We design interiors that reflect your identity, enhance experiences, and drive engagement.
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Spatial Branding & Moodboarding
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Custom Furniture Concepts
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Lighting & Material Selection
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Signage & Display Integration
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Café, Office & Retail Layouts
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Residential Aesthetic Design
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Vendor Coordination
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Final Execution Guidance
We Build Brands with Meaning, Method, and Momentum
Meet The Team
We’re not just designers — we’re partners in your brand journey. With a shared vision and a passion for detail, we bring brands and spaces to life. Our duo blends strategic thinking with creative execution, ensuring every project is crafted with purpose and personality.
“Working with The Factor X felt less like hiring an agency and more like finding the right co-founders for my vision.”
Shruti TanejaFounder, Sarasa Naturals
With over 8 years of experience, Chaitanyaa leads the branding and packaging vertical at The Factor X. From creating memorable identities to decoding consumer psychology,
he believes that design should do more than look good — it should work. His energy, clarity, and obsession with business-backed design are what make every brand he touches stand out.
Vatsa brings a designer’s eye and a strategist’s mind to every space she creates. With 4+ years of experience in commercial, residential, and corporate interiors,
she’s known for transforming spaces that not only reflect the brand but also enhance how people live and interact. Her work is rooted in comfort, culture, and a sharp understanding of spatial storytelling.
Not to Brag, But Here’s Our X-Factor
- We brand it, box it, and even build the space to sell it.
- Not just “nice logos” — we design with strategy (and a little spice).
- We don’t just do interiors — we bring your brand to life, floor to ceiling.
- Café, office, store or studio? We design spaces that feel like your brand walked in first.
- Unlimited revisions till you’re screaming “yesss!” (the good kind).
- Your product won’t just sit on a shelf — it’ll own that shelf.
Here’s the Math Behind the Madness
650
Brands Launched With Way Too Much Excitement
98
Clients Who Came Back (Or Never Left)
3
Things We Obsess Over: Branding. Packaging. Interiors.
FAQs About Us
What is The Factor X, really?
We’re more than a design studio — we’re your brand’s creative co-founders. From logos to packaging to spatial storytelling, we turn your business idea into a bold, living brand.
Why the name ‘The Factor X’?
Because we believe every brand needs that one standout element — the “X-factor” that makes it unforgettable. And we’re here to find it, shape it, and show it to the world.
How did The Factor X start?
Started by two passionate creatives — Chaitanyaa (branding + strategy) and Vatsa (interiors) — who believed design shouldn’t just be pretty, it should perform. What began as small projects turned into a powerful ecosystem for businesses that want more than just good design.
What makes your approach different from other agencies?
We combine branding, packaging, and interior design under one roof — so your brand doesn’t just look great online, it feels consistent in every real-world touchpoint too. Plus, we work like partners, not vendors.
Can I meet the team before starting a project?
Absolutely! We love connecting with founders. Whether it’s a quick video call or an IRL coffee, let’s vibe before we dive into design.
